Office Moving Training For Moving Companies

For nearly 30 years, IOMI® (International Office Moving Institute) has been the world’s premier University for Office Moving. providing training and certification to moving industry professionals around the world.

Up until now you had to take one of our 3 Day, In Person, Live seminars. These are great and very successful. The nature of a live event means your business had to get all of the key employees in the same room at the same time and billable work slowed while everyone was in class.

Well we listened to our customers and for the first time ever the Industry standard IOMI 3 day seminar has been converted to a 24/7, 365, online, interactive course.

Welcome to Office Moving Training

Why IOMI and

YouTube is not just about funny & entertaining videos. It has over 1 billion members, and you can tap into this crowd to find your target customers. I’m going to show you how to drive floods of targeted traffic to your website or blog.

This is not just your average “look at my stats” traffic, but high-converting traffic. Basically I’m going to walk you through how to profit from YouTube traffic.
Video viewers are 64% more likely to make a purchase.

Additionally – I will show you the secrets to get your videos to rank not just in YouTube, but Google as well. This is one of the things that 90% of businesses using video today get wrong. And believe me, showing up on the front page of Google with a laser targeted keyword can mean a huge difference in your results using video to market your business.

By diversifying into the office moving arena, you’ll have these benefits:

1. Office moving revenue occurs year-round. Unlike HHG, office moving is not seasonal—you’re just as busy in December and January as you are in the summer.

2. It’s much easier to differentiate your office moving service to the customer. If you offer a premium service, you can charge a premium price.

3. Office moving is a lot more profitable than HHG because there is less competition.

4. Your claims are generally lower for office moving compared to HHG because most customers’ employees are not emotionally involved in their furniture—they don’t own it.

5. Unlike HHG, 40% of your labor can be unskilled with little or no experience providing you setup the “bucket brigade” or “human chain” in the placement of your crews.

Implement our 3-step process and start reaping results like our clients.

What you Get

Office Moving Courses

Course 1 – Best Practice Moving Methods

This course covers the four most important goals and their order of importance for each move. You’ll learn the best practice methods for moving furniture, computers, artwork, plants, and contents as well as the best moving equipment to purchase.

Course 2 Create a Scope of Services for an Office Move

Course 2 – How to Create a Scope of Services

This course teaches you how to control each move by developing a Scope of Services that clearly defines who is responsible for what.  You’ll learn how to create a list of specific tasks for both the customer and your movers so that the service you render reflects what you propose in your estimate.

Course 3 – The IOMI Estimating Formula

This course teaches you how to calculate the number of men and trucks for how long for every type of office move including internal, external—load and go and shuttle (round robin, van rotation). You’ll learn how to apply the estimating formula to both case goods and modular furniture moves.

Course 4 – How to Book the Move

This course covers the mover’s contract that must to be executed before every move so that you can collect what you bill. You’ll learn a process that minimizes surprises on the move that lead to Change Orders.

Course 5 – Working with the Floor Plan

This course teaches you the best method for marking your customer’s floor plan to ensure his furniture follows the most efficient routes for its placement. You’ll learn the processes for both case goods and modular furniture.

Course 6 – Prepare your Customer for the Move

This course teaches you how to instruct your customer’s employees how to pack and label everything.  You’ll learn the most important points to cover in every packing demonstration including how to minimize the risk of theft.

Course 7 – How to Dispatch and Run a Move

This course teaches you how to use the “bucket brigade” in setting up your crews so that you can “measure so you can manage.”  You’ll learn how to supervise the crew and control the customer.

Course 7 How to Dispatch and Run a Move
Course 8.0 How to Load a Moving Van using the IOMI Floating Method

Course 8 – How to Load a Moving Van using the IOMI Floating Method

This course teaches you the best method for loading a moving van to minimize the risk of damage and workers’ comp claims. You’ll learn how to pad, position, and tie off the furniture on the truck.

Course 9 – Marketing

This course teaches you how to get landlords to recommend your moving service to their tenants. You’ll learn how to “mine leads,” cold call great prospects, and overcome objections.

Course 9.0 Marketing and Growing Your Office Moving Business
Course 10 IOMI Certification

Course 10 – IOMI Certification

This course summarizes what you must adopt and implement in order to become an IOMI® Certified Office Mover®.

Bonus Videos

Course 10 IOMI Certification

Bonus 1 – Essential Office Moving Video

This course, using actual movers, is a video that shows you how to dolly up, move, and handle the various types of furniture, computers, and contents. The video includes the IOMI® floating method for loading a moving van.

Bonus 2 – David vs. Goliath

Description Needed

Course 9.0 Marketing and Growing Your Office Moving Business
Course 10 IOMI Certification

Bonus 3 – Sample Forms, Documents and Downloadable PDFs

You’ll get to use all the forms, documents, and templates that Ed Katz, former owner of Peachtree Movers in Atlanta, developed from Change Orders to Orders for Service Contracts.

Course #7

How to Dispatch and Run a Move

Guide to Video
Why running a “one-man show” isn’t the ideal situation for optimum productivity
How to do less and earn more
Where to find quality virtual assistants that can explode your business
And much, much more!

Course #8

How to Load a Moving Van using the IOMI Floating Method

Faceless Videos
Discover how to create videos WITHOUT getting in front of a camera
Uncover 7 simple strategies for creating videos that don’t require you
Grab tons of resources for getting these killer videos made quickly
And much, much more!

Course #9


VTA Community
Get tips and tricks on the latest video and software techniques
Receive instant feedback on your videos and your process
Have a ready supply of thousands waiting to answer your questions 24/7
And much, much more!

Course #10

IOMI Certification

YouTube Superstar
Spotlight Interviews
Discover the secrets to magnetic videos
Uncover the art of creating an ever-growing following of subscribers & loyal fans
Discover how to convert views, subscribers and friends into real traffic
And much, much more!

Course #11

30-Minute Office Moving Summary Video

Video Marketing
for Affiliates
Uncover profitable niches and products that sell well on YouTube
Discover how to make simple videos in less than 5 minutes and optimize them for the right keywords
Learn how to instantly turn your views into affiliate commissions
And much, much more!


Video Traffic
Process Maps
The “Video Optimization” process map
The “View-Getting, Traffic-Pulling” process map
Discover the processes quickly and easily
And much, much more!

100% money-back guarantee. Your Enrollment is Risk-Free!

Any feelings of skepticism you may have about investing in a new product is completely normal! This is why we’ve decided to put all of the risk on us! You have 60 full days to test drive the entire course and put it into full action.

If you do not get the results you expected, or you feel this course was simply not for you – there’s no hard feelings! Simply send us an email and we will immediately refund your money – and you can keep the entire course along with all of your special bonuses absolutely free! No Questions Asked.

This is just our way of thanking you for your decision to Invest in Video Traffic Academy.

Your Instructor

Ed Katz has changed the way businesses move. He realized early on that office moving is a service; give the customer superior service and they’ll be back. Minimize the disruption, damage, and downtime normally associated with moving — let them stay in business — and moving becomes a painless experience.

Ed Katz has spent more than 30 years listening to customers and developing methods and tools to either minimize moving complaints or eliminate them altogether. Better still, he’s willing to share what he has learned.

If You Can Say Yes To Any Of These Questions, You’re A Perfect Fit For Office Moving Training

Question #1: Are you looking to start – and grow – an online business that sells their stuff mainly through the web?

Question #2: Has a potential customer ever exclaimed “you’re too expensive,” before they disappeared and you never heard from them again?

Question #3: Are you looking to “test” a new business idea and you’re curious about whether or not people will pay for it?

Question #4: Do you find that you’re much better at “doing the work” than “selling people” on the work you can do?


If you can say YES to any of these questions, the good news is this: Office Moving Training is PERFECT for you.

Here’s why:

You can’t sell anything through the web without putting together a page that persuades people to buy the thing you’re selling. And Sale Page that Converts can show you how to do it.

If you ever heard “you’re too expensive,” you’re likely making a simple – but easily fixed – mistake on your sales page and we can show you how to fix it.

If you have a business idea and you’re curious about whether or not people will pay for it, the good news is this: you can write the sales page first, and SEE if people actually pay you for it.

And if you’re like MOST people, you find you’re better at doing your job than “selling yourself,” and that’s okay too. The proven sales page templates we provide you inside Sales Page that Converts will be a life-saver.

And the good news?

We taught our first seminar in 1986, since then we have trained thousands of students. We’ve always welcomed and solicited feedback from my students in order to make the training more valuable to them.
The information in the courses and the sequence and flow of the material reflects the needs identified by students.

Job Specific Learning Paths

Learning Paths

  • Mover / Helpers: Course 1, Course 8 and 30 minute video
  • Operation Managers, Project Managers, Supervisors, Foremen: Course 1, Course 2, Course 4, Course 5, Course 6, Course 7, Course 8 and 30 Minute video
  • Customer Service: Course 1, Course 2, Course 3, Course 10, Course 11
  • General Managers, Branch Managers, and Sales Personnel: All Modules
  • Business Development Personnel: Course 9

Course #1

The Best Practice Methods for Moving Furniture, Computers, and Contents

  • Discover exactly why 9 out of 10 business owners fail when attempting to use video
  • Learn the secret sauce of effective campaigns that you can effortlessly model yourself
  • Uncover the profitable keywords and search terms to rank your videos for maximum exposure
  • And much, much more!

Course #2

How to Create a Scope of Services

  • Developing your customized video strategy for profit & success
  • How to easily carve out your niche as an authority with the power of video
  • And much, much more!

Course #3

The IOMI Estimating Formula

  • Discover the secrets to a GREAT video & the essential ingredients you
  • must include in all of yours
  • Uncover the best software, hardware and other tools that help make your videos a reality and your life a little easier
  • Discover how to get the same results without even being in front of the camera
  • Take the simple step-by-step procedure for video creation and outsource the whole thing for pennies
  • And much, much more!

Course #4

Book the Move

  • Discover the secrets of proper channel optimization
  • Crack the code to YouTube’s video-ranking criteria
  • Get access to the step-by-step video upload & optimization checklist
  • And much, much more!

Course #5

Working with the Floor Plan

Discover exactly what to do after your video has been uploaded to experience better results
Follow the tested and proven 13-step process map for skyrocketing your video views
Uncover the advanced and underground traffic strategies I’ve been using for years that work like a charm
And much, much more!

Course #6

Prepare your Customer for the Move

  • Video Resource
  • Library
  • Animated “Call To Action” bumpers
  • Branded video templates
  • +300 PLR music
  • And much, much more!